Sunrise has pioneered an entrepreneurial 3D animated character branding and marketing model for high profile sports brands. Major international sports federation partners include The South African Rugby Union, Sharks Rugby, Cricket South Africa, England Rugby and the Welsh Rugby Union.

Sunrise’s inaugural sports marketing campaign with The South African Rugby Union was recognized as the Best Integrated Sports Marketing Campaign at the 2010 Virgin Sports Industry Awards.

We've created mascots for some of the world's biggest sports brands...