SUNRISE SPORT
Sunrise has worked with iconic global sports brands, including Juventus FC, South African Rugby and England Rugby, to create world-class CG animated character mascots, to power a brand new approach to communication, audience growth, storytelling and licensing. Sunrise Sports specializes in creating theatrical quality 3D animated characters and content for major global sports brands to attract future fans, supercharge audience engagement and create unique opportunities in licensing, merchandise and gaming. We have worked with global brands including Juventus FC, South Africa Rugby and the England Rugby Football Union.
Bokkie - South African Rugby
Bokkie - South African Rugby
Bokkie, a curious Springbok, finds a piece of green cloth in the remote Karoo desert. Inspecting it, he gets it tangled in his horns and accidentally ends up putting on a soiled but powerful Springbok rugby jersey -the South African national team colours. With the jersey on, Bokkie is transformed into the nations favourite superhero who embodies the power, speed and heroism of Springbok rugby, and uses his newfound powers to protect and inspire a nation.
Jay – Juventus Football Club
Jay – Juventus Football Club
A ship carrying exotic animals to Europe runs aground during a violent storm, and Jay - a tiny zebra foal is cast adrift in stormy seas. This is no ordinary storm, and when a bolt of lighting strikes Jay, he is unhurt but rather supercharged with charisma, courage, speed and agility, and becomes the embodiment of his new home town and it’s football club – Juventus! Jay’s infectious sense of adventure leads him to become the ringleader of his group of young friends in the Team Jay series.
Scorch – Welsh Rugby
Scorch – Welsh Rugby
For centuries something has been hidden. Locked away, waiting for the right moment to surface. That moment is now, and that something is SCORCH! Representing the grit, power, skill and determination of the Welsh rugby team and the pride and passion of the entire nation SCORCH is the new face of the WRU. An inspiring character of strength, integrity and honour, connecting with kids in a modern way while symbolizing the rich history of the Welsh people.